Claude Hopkins Ads ‘” Largest Advertising Collection
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Here’s your chance to study the advertising genius of the century…I absolutely guarantee you will love this package.
If you’re anything like me you love to get your hands on anything that will help you gain an edge in your advertising and marketing efforts.
My name’s Michael Senoff. My business is buying and reselling high-end marketing and business-building seminars for pennies on the dollar.
My customers include people from all walks of life who want to learn how to make more money by improving their advertising, copywriting, marketing and selling skills.
Many of my customers include famous marketing gurus you read about on the internet. They come to me because I’m the only person on the planet that has a vast storehouse of old marketing seminars and books. I’m the only place they can get this stuff.
You see I’ve been a student of marketing and advertising for years and years. I have listened to these seminars over and over again. The thing that intrigues me the most are the legendary stories about Claude Hopkins…. and my customers rave about his work and how it’s revolutionized their sales and profits.
there is one name can get them rare or used marketing seminars cheaper than they can get themselves. I know what sells ‘”I know what’s good.
Over and over again I have heard the legendary and wonderful stories about Claude Hopkins retold by the speakers in many of the seminars I resell … and by my customers who rave about his work and how it revolutionized their own sales results and cash flow.
I have read both his books, Scientific Advertising and My Life in Advertising, which I urge you to get.
I wanted to see Claude Hopkins’ work. I wanted to study and use his headlines for my benefit. I wanted to copy his ads out in my own handwriting. I wanted to use his famous guarantee in my marketing promotions. I wanted to suck out every last marketing principle I could learn from this man who started the whole field of scientific advertising!
With the help of an archival historian, I then researched and located, preserved and purchased the world’s largest collection of original Claude Hopkins ads.
With the amount of time, money and effort I put into this search, it will be impossible for anyone to duplicate this rare collection.
Thats how I am able to bring you this priceless offer of original Claude Hopkins advertisements word-for-word and picture-for-picture, just as they were published, so that you, too, can learn from them how to increase your sales and marketing effectiveness.
After collecting the ads from all sorts of sources, I then hired Bill Bodri, a marketing specialist out of New York, to craft specific lessons and match them to the ads.
These lessons will lead you through Claude Hopkins’ work while updating you on the most modern teachings of Jay Abraham, David Ogilvy, Dan Kennedy, Gary Halbert, Ted Nicholas, Joe Sugarman, Jeff Paul, Bill Myers, Yanik Silver, Roy Williams, Brian Tracy, Denny Hatch, Michael Masterson, Bill Bonner, Joe Vitale and other marketing gurus who would charge you thousands of dollars for their seminars.
Having listened to just about every seminar I sell, I can honestly say you would be hard pressed to find a better synopsis of ready-to-use marketing, advertising, copywriting and persuasion lessons, illustrated with Claude Hopkins’ own writings and ads, than what Bill has put together here. Instead of paying for $5,000 or $10,000 or $25,000 seminars, in one stop you can learn all the major marketing principles and “To Do” steps from those expensive courses just by getting this rare collection of ads and lessons. I’ve even included a sample lesson below.
We believe this collection is the most efficient way for you to learn Claude Hopkins principles as well as how to use them in your own marketing and advertising promotions.
You will have an entire collection of Claude Hopkins ads and a course on how to incorporate these principles ‘” that have made people MILLIONS ‘” into your own marketing campaigns!
Together we have created something for you that will help you make more money! Gobs more money!!
You now have before you over sixty of the Claude Hopkins original ads that I have compiled based on Claude Hopkins classic books, My Life in Advertising and Scientific Advertising. You’ll have many of the actual ads Claude Hopkins wrote (that he described in his books) for companies like:
As an example, Claude Hopkins’ involvement in advertising Schlitz beer is probably one of the most often told marketing stories. It is the story of “preemptive marketing” that Jay Abraham likes to stress.
Here is just one lesson from the course I’ll illustrate with only one of the seven Schlitz ads Hopkins wrote, that I have collected and have waiting for you:
Preemptive marketing occurs when you take some behind-the-scenes feature or benefit of your product or business ‘” something that your industry universally uses or does as a standard practice ‘” and make it a central feature of your advertising campaign and marketing message.
A preemptive marketing campaign contains information that’s common knowledge to everyone in the industry, but if you educate your customers by tellind them that you do such-and-such before anyone else spills the beans, the public will focus on you rather than on your competitors.
Use only the “Hopkins Schlitz Beer tactic” and you’ll leave your competitors eating your dust and gasping for air
When Claude Hopkins was called in to help Schlitz beer increase its market-share, each beer manufacturer was claiming that customers should drink their beer because it was “pure beer.” The problem was, nobody knew what exactly “pure beer” was. Sure they knew what “pure” meant, but what exactly was “pure beer”?
Hopkins visited the Schlitz manufacturing plant where… Read more…
