Small Business Marketing Book – Cha Ching – Cheap Marketing Ideas for your Small Business
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Do you find that some of your marketing efforts just don’t produce the results you’re after?
Well done…you have just found the most useful set of marketing ideas that you may ever need. Written by a small business owner for small business owners all 49 ideas (possibly many more?) have been tried, tested and improved upon before making the cut.
You see, for 15-years I worked in the Marketing Departments of a number of large multi-nationals. Then five years ago I started what would be the first of a number of small businesses that I own to this day. It was during these five years I had the following realisations:
Sure, having lots of money allows you to do more things more often, but with some clever ideas and the willingness to implement them, you can achieve some staggering results. Cha-Ching! shows you how.
What I also realised was that us small business owners want to get on with what we do best, and not have to spend inordinate amounts of time focusing on those necessary evils that take away our focus.
I love Pizzas, not marketing! I started Sammy’s Pizza Boys because I love making Pizzas…Not because I love marketing. But I soon realised that I needed to promote my business to bring in the customers. “Cha-Ching!” was a God send…every time I open it I come across another clever trick to keep the money coming in. Thanks Big Tim.
THIS IS THE BOOK I WISHED I’D HAD AT THE START. It would have saved me enormous amounts of time, heartache…not to mention bucket loads of money!
No academic mumbo jumbo…just proven, results-focussed marketing ideas aimed at getting your small business booming.
There’s nothing I love more than receiving an e-mail from a Client or reader telling me how CHA-CHING! has “helped turn their business around”…or “taken it to new heights.”
Using some of Tim’s ideas has helped us double our customer base. “Oh my gosh!! My husband and I have racked our brains trying to come up with ideas and your suggestions are wonderful!! I can certainly process payroll but marketing ideas are not my thing. “Cha-Ching!” has helped us double our customer base. Thank you SO much.” Teresa Ray, The Payroll Department The Payroll Department
The ideas in Tim’s book were simple to implement yet unbelievably effective in helping build our business. “Tim’s ideas have an uncanny ability to help business owners think outside the square, subsequently allowing them to break the perceived boundaries of their business and how to promote it. His ideas were simple to implement yet unbelievably effective in helping build our business.” Darren Finkelstien, Owner St. Kilda Boat Sales
You see, what I’ve realised over the course of my Marketing career is that there’s no shortage of ways to promote and market your business, but there is an information gap when it comes to knowing which ideas are right and why. THIS BOOK FILLS THAT GAP.
OK…so here it is…one of my secrets revealed…and you haven’t even bought the book! That’s OK…my view is you’ll like what you hear and you’ll want more…and more…and more.
The big secret is that effective marketing for small businesses is all about having a number of initiatives happening at the one time in the knowledge that some will fall to the ground whilst others will fly and deliver the results you’re looking for.
That’s why I’ve created a Top 49 (and not a Top 10 or 20)…and I didn’t create a top 101 as that would just be too many ideas to get your head around. This way there’s sure to be a handful of ideas right from the get-go that have you saying…”Hey, I could do that.” And the beautiful thing is that some ideas are so simple you could have them up and running in an hour (sometimes much less), whilst others will require a little more thought and planning.
AND HERE’S A LITTLE MORE MAGIC… once you start to implement an idea or two you’ll start to get ideas yourself. You’ll find yourself saying…”Hey, what about doing it this way…or that?” By the way, when you do find yourself saying this, please write me a little testimonial and I’ll post it here for the world to see!
Awareness and talk of my business has sky-rocketed “I’ve sponsored three or four local community events each year and haven’t received a whole lot of business as a result. But this all changed when I used Tim’s thoughts on sponsorship…I added a couple of my own thoughts and now awareness and talk of my business has sky-rocketed.” Emmon Scott, Southfield, Michigan
The media is squawking about the economy as if all of us are going to wither up and blow away just by the sheer horror of it.
It’s terribly irresponsible journalism, because it leads us all to think that it’s all doom and gloom out there, that we’ve got to baton down the hatches, ride out the storm and all those other cliches that come to mind.
You know, the fact is, in such uncertain times, it’s those companies that stick there head above the trench and are willing to have a go that will succeed in the long run. Just ask General Electric and Coca Cola who had the common sense and courage to actually increase their marketing activity during the Great Depression.
Now I’m not asking you to do anything so bold, but what the Top 49 does do is give you the ammunition to put in place… Read more…
